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Head of Sales (Watches)

Aldelia Limited

  • Lagos
  • On-site
  • Full Time
  • Today

KEY RESPONSIBILITIES

Category Strategy & Business Leadership

  • Develop and implement the national watches category strategy in line with business objectives.
  • Take full accountability for category performance, revenue growth, and profitability.
  • Establish annual sales targets, budgets, and performance objectives.
  • Identify market opportunities, emerging trends, and potential growth areas.

Sales & Commercial Performance

  • Oversee national sales operations and drive achievement of sales targets.
  • Monitor revenue, margins, inventory turnover, and overall category performance.
  • Develop strategies to improve profitability, market share, and customer retention.
  • Build and maintain relationships with high-net-worth individuals HNWIs, VIP clients, and corporate customers.

Merchandising & Brand Management

  • Oversee product selection, pricing, assortment planning, and inventory management.
  • Manage relationships with international watch brands, suppliers, and distributors.
  • Ensure the product portfolio aligns with market demand and luxury brand positioning.
  • Monitor product performance and optimise stock availability.

Team Leadership

  • Manage and provide strategic direction to the National Sales Manager and Head of Sales.
  • Establish KPIs, review performance, and drive accountability across the watches category.
  • Coach and develop teams to deliver exceptional customer service and sales results.

Client Experience & Market Development

  • Strengthen the Company's position in the luxury watch market.
  • Develop initiatives to attract and retain premium clientele.
  • Monitor competitor activities, market trends, and customer preferences.
  • Collaborate with Marketing and Operations teams on campaigns, launches, and client events.

Financial Control & Reporting

  • Monitor category budgets, sales performance, margins, and profitability.
  • Ensure effective inventory controls and compliance with company policies.
  • Provide regular performance reports and strategic recommendations to senior management.

REQUIREMENTS

  • Bachelor's degree in Business Administration, Marketing, Sales, or a related discipline.
  • Extensive experience in luxury retail, watch sales, or premium consumer goods.
  • Proven track record in category management, commercial leadership, and profitability management.
  • Strong knowledge of luxury watches, international brands, merchandising, and market trends.
  • Experience managing senior sales teams and driving national sales performance.
  • Strong financial acumen, negotiation, and business development skills.
  • Established relationships with HNWIs, VIP clientele, and luxury brand partners will be an advantage.
  • Excellent leadership, communication, and stakeholder management skills.

Method of Application

Interested and qualified? Go to Aldelia Limited on app.beehire.com to apply

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