Digital Marketing / Social Media Manager

About Us

• Robeckis is a furniture hardware company with multiple branches in Lagos.
• Our products include furniture handles, locks, hinges, drawer slides, wardrobe fittings and kitchen accessories.
• We are looking for a creative, hands-on and commercially minded Digital Marketer / Social Media Manager to attract new customers, generate quality enquiries and increase sales across our online channels and branches.

What You Will Do

• Develop digital marketing campaigns targeting furniture makers, carpenters, interior designers, contractors, retailers and homeowners.
• Set up, manage and optimise paid campaigns on Facebook and Instagram, and other relevant platforms.
• Create persuasive product adverts, captions, graphics and short videos that demonstrate product features and uses.
• Manage our social media pages and plan a consistent content calendar.
• Use WhatsApp Business and other digital channels to promote products, follow up on enquiries and encourage repeat purchases.
• Work closely with the sales and stock teams to ensure promotions reflect current prices and product availability.
• Track leads through to sales and help improve how online enquiries are handled.
• Test different audiences, content and offers to improve results and control advertising costs.
• Report clearly on advertising spend, qualified enquiries, customer acquisition and sales generated.

What We Are Looking For

• Minimum of an OND in Marketing, Mass Communication, Business Administration or a related field.
• At least 2–3 years of relevant digital marketing experience.
• Proven hands-on experience with Meta Ads Manager, including campaign setup, audience targeting and optimisation.
• Evidence of generating leads, acquiring customers or increasing sales through digital marketing.
• Strong copywriting and content creation skills, with working knowledge of Canva and basic video editing tools.
• Ability to analyse campaign results and recommend practical improvements.
• Good organisation, initiative and ability to work independently.
• Experience with Google Ads, TikTok Ads, e-commerce or marketing physical products is an advantage.

What Success Looks Like

• Your work will be measured by qualified enquiries, new customers, sales conversions, repeat purchases and return on advertising spend.

Benefits
Performance bonus.