Prima Corporation Limited (Prima) is the leading manufacturer of preforms and caps, in West Africa, focused on the beverage industry. Established in 1965, Prima repositioned its business in 2005 to focus on the manufacturing of preforms and caps. Since then Prima has been exceeding market growth, year on year, and has established a position as the clear market leader in this industry.
Job Position: Sales Representative
Job Location: Alaba Coker, Lagos
Employment Type: Full-time
Job Role
- The Sales Representative is responsible for promoting and selling Prima Corp’s products – preforms and caps to existing and prospective customers within an assigned territory.
- The role focuses on achieving sales targets, building strong customer relationships, identifying new business opportunities, and ensuring customer satisfaction to support business growth.
Job Responsibilities
- Coordinate sales effort with team members and other departments.
- Meeting or exceeding sales goals.
- Establish, develop and maintain positive business and customer relationships.
- Help in determining pricing schedules for quotes, promotions and negotiations.
- Giving sales presentations to a range of prospective customers.
- Prepare weekly and monthly sales reports.
- Expedite the resolution of customer problems and complaints to maximise satisfaction.
- Supply sales manager with reports on customer needs, problems, interests, competitive activities, and potential for new products and services
- Perform any other duties as required.
Job Qualifications
- Bachelor’s Degree or HND in Marketing, Business Administration, or a related field.
- Minimum of 4 years’ sales experience, preferably in manufacturing, packaging, or FMCG.
- Proven ability to meet sales targets.
- Strong communication and negotiation skills.
- Basic knowledge of CRM and sales reporting tools.
- Proficiency in Microsoft Excel and PowerPoint.
- Willingness to travel within assigned territories.
Key Competencies:
- Sales & Business Development
- Customer Relationship Management
- Negotiation Skills
- Product Knowledge
- Communication Skills
- Market Awareness
- CRM & Sales Software Proficiency
- Microsoft Excel Skills
- Problem Solving
- Customer Focus
- Results Orientation
- Teamwork & Collaboration.
Benefits
- Competitive salary and benefits
- Growth and training opportunities
- Supportive and safety-focused work environment
- Employee Welfare – HMO, Staff Bus, Staff Canteen.
Application Deadline
16th October, 2026.
How to Apply
Interested and qualified candidates should send your CV and why you’re interested in this position to: hr.recruitment@primacorpltd.com using “Sales Representative” as the subject of the email.
Note: Only those that meet specified job requirements will be contacted.
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