Group Head of Marketing & Communications

Job Summary

• We are seeking an experienced Group Head of Marketing & Communications to lead marketing strategy, brand development, digital marketing, and corporate communications while driving market visibility, customer acquisition, revenue growth, and corporate reputation.

Key Responsibilities

• Develop and implement the group’s marketing and communications strategy, brand positioning, annual plans, budgets, and performance targets.
• Establish consistent brand standards across corporate materials, digital platforms, campaigns, events, and customer communications.
• Design and execute integrated marketing campaigns to increase brand awareness, generate qualified leads, and drive customer acquisition.
• Collaborate with Commercial and Sales teams on account-based marketing, sales enablement, tender proposals, and strategic customer engagement.
• Lead product and service launches, ensuring alignment with technical readiness, pricing approvals, and regulatory requirements.
• Oversee digital marketing, website content, SEO, social media, email marketing, performance campaigns, and analytics.
• Manage public relations, media engagement, executive communications, corporate announcements, thought leadership, and stakeholder relations.
• Conduct market research, competitor analysis, customer insight studies, and brand tracking to guide strategic decisions.
• Manage creative agencies, media partners, vendors, marketing budgets, and supplier contracts to ensure cost efficiency and quality delivery.
• Establish marketing KPIs, monitor campaign performance and ROI, coordinate employer branding, and oversee crisis communications and regulatory compliance.

Requirements & Qualifications

• A Degree in Marketing, Communications, Public Relations, Business, or a related discipline is preferred; relevant certifications or postgraduate qualifications are an advantage.
• Minimum of 16 years of relevant experience in marketing, brand management, corporate communications, or integrated marketing, including senior leadership responsibility.
• Proven track record in brand development, integrated campaigns, and delivering measurable commercial outcomes, including lead generation and customer acquisition.
• Experience in telecommunications, broadband, ISP, ICT, technology, or other complex service sectors is strongly preferred.
• Strong expertise in digital marketing, public relations, media management, content strategy, corporate communications, and brand positioning.
• Demonstrated experience managing marketing budgets, agencies, vendors, campaign analytics, and executive-level stakeholders.
• Excellent leadership, strategic thinking, writing, presentation, analytical, stakeholder-management, and crisis-communication skills.

Method of Application

Send their CV to: recruitment@protenintl.com

Note: Only qualified candidates would be contacted.