Community Manager

Trimmers is more than a grooming destination. We are a premium men's social club where grooming meets lifestyle, wellness, networking, and community.

We are building a space where men come to look good, feel good, connect, unwind, and be part of something exclusive. From grooming and wellness experiences to social gatherings and curated events, we are creating a lifestyle brand that people want to be associated with.

We're looking for a trendy, socially confident, creative, and well-connected individual who understands culture, knows what's happening in the city, and can turn real-life experiences into engaging digital content and meaningful community connections.

If you're always discovering new spots, attending events, keeping up with social trends, creating content, and naturally bringing people together, this could be your next big move.

What You'll Be Doing

Community Building & Engagement

• Build, grow, and nurture the Trimmers community, creating genuine connections with members and prospective members.
• Develop creative ways to attract new members, increase engagement, and encourage repeat visits and referrals.
• Keep the community active through conversations, experiences, exclusive invitations, activations, and member-focused initiatives.
• Understand our audience, what they enjoy, where they socialise, and what makes them want to belong to a premium community.
• Help create a strong sense of exclusivity, belonging, and loyalty around the Trimmers brand.

Social Media Management & Content Creation

• Manage Trimmers' social media platforms, particularly Instagram, TikTok, and other relevant channels.
• Plan, create, and publish engaging content that reflects our brand personality and lifestyle.
• Stay ahead of trending sounds, formats, conversations, memes, lifestyle moments, and digital culture, adapting relevant trends to suit our premium positioning.
• Capture content during in-house experiences, events, activations, and behind-the-scenes moments.
• Write compelling captions, develop content ideas, coordinate shoots, and maintain a consistent posting schedule.
• Engage with followers, respond to comments and direct messages, and convert online interest into enquiries, visits, and potential memberships.
• Track content performance and use insights to improve reach, engagement, audience growth, and conversions.

Events, Networking & Brand Representation

• Represent Trimmers at lifestyle events, nightlife experiences, networking sessions, launches, and other relevant social gatherings.
• Attend selected events alongside the CEO to build relationships, expand the brand's network, and identify potential members, partners, and collaborators.
• Build relationships with influencers, creatives, entrepreneurs, public figures, event organizers, and other relevant personalities.
• Identify opportunities for brand partnerships, collaborations, event sponsorships, and community activations.
• Ensure every public interaction reflects Trimmers' premium image, values, and standards.

Brand Experience & Activations

• Develop exciting concepts for member experiences, social gatherings, themed events, and lifestyle activations.
• Collaborate with the Growth, Sales, and Operations teams to create experiences that attract the right audience and support business growth.
• Help communicate our membership benefits, services, events, and brand stories in ways that feel aspirational, relevant, and authentic.
• Bring fresh ideas that make Trimmers a recognizable name within the city's lifestyle and social scene.

Growth & Reporting

• Monitor social media growth, engagement, event attendance, community activity, and membership enquiries.
• Provide regular updates on content performance, audience feedback, competitor activity, and emerging trends.
• Identify opportunities to turn followers, event connections, and community engagement into paying members.
• Maintain a forward-looking content calendar and event participation plan.

Who We're Looking For

We're looking for someone who is:

• Socially plugged in: You know what's happening in the city's lifestyle, entertainment, hospitality, and nightlife scenes.
• Trend-aware: You understand Gen Z and millennial culture and know how to make trends relevant to a premium brand.
• A natural connector: You enjoy meeting people, building relationships, starting conversations, and bringing people together.
• A confident communicator: You can comfortably interact with members, influencers, executives, creatives, and high-profile guests.
• Creative and digitally savvy: You can develop content ideas, shoot engaging short-form videos, write strong captions, and spot a good social media moment.
• Presentable and brand-conscious: You understand personal presentation, social etiquette, discretion, and how to represent a premium lifestyle brand.
• Proactive and resourceful: You don't wait to be told what's trending or what content to create. You bring ideas and execute them.
• Commercially minded: You understand that community and content should not only generate attention but also support brand awareness, enquiries, visits, and membership growth.
• Flexible: You are comfortable attending selected evening and weekend events when required.

Requirements & Qualifications

• Proven experience in community management, social media management, digital marketing, brand management, or a related role.
• A strong understanding of Instagram, TikTok, and contemporary digital culture.
• Demonstrable experience creating or managing engaging social media content.
• Excellent written and verbal communication skills.
• Strong networking and relationship-building abilities.
• Good organisational skills and the ability to manage multiple activities simultaneously.
• Basic photography and videography skills, including shooting content with a smartphone.
• Familiarity with content planning tools, social media analytics, and scheduling platforms.
• A portfolio, social media page, or examples of previous work demonstrating your creativity and results.
• Experience in lifestyle brands, hospitality, nightlife, luxury services, entertainment, fashion, or membership-based communities is an advantage.

What Success Looks Like

In this role, success means:

• A growing, engaged, and active Trimmers community.
• Consistent, high-quality, trend-aware social media content.
• Increased brand visibility, reach, and meaningful engagement.
• Strong relationships with potential members, influencers, and strategic partners.
• Successful event representation and valuable networking opportunities.
• More enquiries, visits, referrals, and membership conversions driven by community and social media activities.

Why Join Trimmers?

This is an opportunity to help build a lifestyle brand from the ground up, work closely with leadership, meet interesting people, attend curated experiences, and shape how a premium social club connects with its audience.

You'll have room to bring your personality, creativity, network, and ideas to the table while helping build a brand that stands for grooming, wellness, connection, and a better social experience.

If this sounds like you, send your CV and portfolio or links to social media accounts you have managed or content you have created.

We're looking for someone who doesn't just understand the social scene but knows how to turn culture, connections, and content into community and business growth.